Corporate Icons
Corporate Icons Entertainment Consultants (CIEC) is a premier creative industry, marketing, and distribution consultancy rooted in South Africa and inspired by Africa’s dynamic creative spirit.
For nearly three decades, we have shaped the continent’s entertainment landscape through strategic innovation, storytelling, and sustainable business leadership.
Founded and led by Lala Tuku, an award-winning creative executive, CIEC operates at the intersection of art, commerce, and communication, providing strategic insights and creative solutions to both the public and private sectors.
Our mission is to elevate African creativity for global audiences, advancing the recognition and commercial viability of Africa’s creative industries.
At Corporate Icons, we combine vision, strategy, and purpose. Our philosophy is simple — creativity thrives when powered by intelligence, authenticity, and cultural relevance.























